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"Join SSA!" Recruiting Letter Template
Here is the letter I send to every person who contacts me to learn about soaring. It will look nice on your Gliding Club/Flight School letterhead. The letter lists features and benefits of membership, then asks for the sale. When used with your word processor, such a letter can be stored and personalized with just a few keystrokes. Feel free to use it or modify it any way you see fit. Be sure to attach an SSA Membership application form.Dear Leslie,
The national organization for soaring pilots is the Soaring Society of America. I strongly recommend membership in the SSA to you. Here's why:
- SSA publishes SOARING magazine each month
- SSA promotes our interests in Federal airspace hearings
- SSA promotes our interests in airport preservation
- SSA publishes dozens of titles of interest to us all (such as Soaring Flight Manual and Joy of Soaring)
- SSA provides Glider Flight Instructor clinics all around the country
- SSA provides an annual national forum for us all in the SSA National Convention
- SSA provides a national marketplace for new and used gliders and other equipment
- SSA sanctions all official sailplane races
- SSA provides direction to the Soaring Safety Foundation
- SSA promotes the interests of SSA divisions such as the National Soaring Museum, the Sailplane Homebuilders Association, the 1-26 Association, The Self Launching Sailplane Association, and the Women's Soaring Pilot Association.
And...as a Thank You for joining, you will receive a copy of the 30 minute soaring video "The Quiet Challenge" (a $59.95 value) absolutely free. Just fill out the enclosed SSA application.
I hope you'll consider becoming a member of the Soaring Society. You'll find it worth your while. Thanks!
Bob Wander
PS: To join, please fill out the enclosed postage-paid mailer and drop it in the mail.
