SSA GROWBOOK!
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SSA Homepage
Effective Recruiters Say...
"At Keystone Gliderport, we ask each new customer to join the SSA. We tell them that they must read the magazine (SOARING) to know what's going on in the world of soaring. And, we always ask mail order customers if they are SSA members. If they say no, we send them an SSA membership application with our catalog." - Doris Grove, Keystone Gliderport
"Explain the benefits of membership, then ask for the sale." - Turf Soaring
"The ABC Badge Program is the greatest thing for recruiting. Every pilot who solos a glider wants those little pins! We always tell our customers when they solo that they could be receiving their A Badge right now if they were members of the SSA. Then we give them an SSA membership application. They almost always join." -Jayne & Frank Reid, Bermuda High Soaring
"The ABC Badge program is a powerful incentive for SSA membership. So is SOARING magazine. I always show people the badges, and the magazine, and ask for the sale. We always keep an adequate supply of new member application right on the counter top at the gliderport. Most of our customers join the SSA in the first few weeks of soaring involvement."- Bob Wander
"At Central Indiana Soaring Society we decided to involve all the Club members in the growth effort. We explained to them the need for new members. Then we asked d for their help. They came through in fine style and we garnered forty new members in a one-year campaign. All of these new CISS members are also new SSA members because every member of our soaring club automatically becomes a member of the SSA." - Ron Clarke
These successful recruiters decided to promote SSA membership and to ask for the sale. If we all tried to make soaring grow, we would achieve the growth we need to keep the SSA, and soaring itself, healthy in the future.
